Social Media deals with creating & exchanging information with people through productive interactions. With the blending of technological and ideological foundations and therefore the perfect mixture of several applications of the web, Social media can do wonders. A Social Media course at EKWIK CLASSES is everything you would like to find out to master the art of selling things via Social Media.


Buyers take social media because the most convenient and active sort of acquiring information about various products. consistent with recent study, In countries like India, the entire amount of your time spent on social media is 121 billion minutes, which marks the rise of 37% from the preceding year.



The objective of ‘Social Media Optimization Course’ is to let students master the art of selling products via leveraging the facility of Social media both in terms of organic and paid social media. Students are ready to achieve the target by being exposed to measure projects during the training . Following are the course modules.


Module 1: Overview of Social Media Optimization

Understanding the Social Media

Why Does Your Business require Social Media?

How to use Social marketing to make your business brand?

Defining and Implementing the Social Media Plan

Different Social Media Options

SEO Guidelines for Social Media Optimization

How to make money from SMO

Module 2 : Facebook Advertising

Overview of Facebook Marketing

Facebook Business page Setup the way to earn likes.

Building a Business brand over Facebook

Understanding and creating Facebook Groups and Communities

Interacting with Customer using Facebook

How to make money with the assistance of facebook.

How to do marketing on a lover page?

How to engage fans on your fan page?

Facebook Posting / Sharing

Use of Hashtags on Facebook

Case studies on Facebook marketing

Module 3. Instagram Advertising

Overview of Instagram Marketing

Instagram Business Account Setup

Instagram marketing Strategy

Instagram Hashtags

Instagram Analytics

How to Increase Engagement & Followers.

Module 4 : Twitter Marketing

Overview of Twitter Marketing

Creating a name over Twitter

Twitter Marketing Strategy

Twitter Tools to Manage Twitter

Achieve Your Business Goals with Twitter

Leveraging Hashtags, Retweets and Trends on Twitter

Case studies on twitter marketing

Module 5: Pinterest Marketing

Overview of Pinterest Marketing

What is Pinterest and why it’s so different?

How it works – the fundamentals

How it works – marketing techniques

Integrating Pinterest with other platforms

How to use third party content for your advantage

Establishing and keeping followers

Encouraging conversation and engagement

Driving Traffic through Pinterest For You Website.

Module 6 : Linkedin Marketing

Overview of Linkedin Marketing

Establishing reference to Linkedin

How to Grow Your Contacts over Linkedin

Creating groups in Linkedin

Creating Events in Linkedin

Company profile vs. individual profiles

Company Page Profile Creation

Services / Products Addition

Case studies on LinkedIn marketing

Social media Marketing Course Modules

Module 7: Understand Social Media & Marketing Fundamental

Differences between Social Media Marketing and other Marketing

Types of marketing

What are the advantages of Social Media Marketing?

Module 8 Facebook Advertising

Facebook Marketing Fundamentals

Facebook Marketing Overview

SET UP Facebook Ads

Facebook Shopping Campaign Setup

Additional Advertising Options

Viewing Advertising Data

Measure ROI

Module 9 Instagram Advertising for Business

Instagram Advertising fundamental

Instagram Ads setup

Instagram Ads Design

BOOST An Instagram Post

Measure Your Instagram Success With Statistics & Insights

Module 10 Twitter Advertising Business

Using Twitter Ads for Business

Launch all of Twitter’s objective-driven campaigns

Use all of the targeting features within the Twitter Ads platform

Set up Twitter’s Universal Tracking Pixel

Module 11 LinkedIn Advertising for Business

Setup LinkedIn Ads

Design the right Ad

Create Sponsored Content

Create Sponsored Ads Text

Design the right Ad

Use Linkedin Campaign Manager

Module 12 Quora Ads

Setting Up Quora Ad Campaigns

Reading and Analyzing Data

Generate lead from Quora

Measure ROI

Module 13 Native Marketing

What is Native marketing?

Setting up Native marketing ads

Generating leads from Taboola and Ad brains etc.

Measure ROI


We have Live Industrial Projects for Our Students which will help them to enhance their convenient Skills throughout the Training also as through the internship.


Course Outline:


This course has contents that might assist you understand the whole orientation in an elaborate way. It covers up with topics that might groom you with


The advantages and drawbacks of social media marketing

Developing plans of selling of social media

Management and orientation of your social media sites and gear boxes

Building up a content and making it program efficient for max optimization

Connecting with social media websites & accessing minor platforms of socialism

Creating your own strategies and fixing up bugs with proper analysis of the info

Marketing landscapes and implications of varied brands and updating self with social media trends

Planning frameworks to blog & influence communities of social media


On completing it, students will study accessing the values of social media and taking them onto your business developments. they’re going to skills to differentiate the varied marketing activities of social media. they’re going to have a particular idea of reviewing the products of their brands as in where they’re being discussed the foremost . they’re going to learn different skills on the way to expand their outlook and take things positively. Also, they’re going to learn the tactics of meeting the targets within given time duration efficiently.

Why you would love Ekwik Classes

Ekwik Classes
Ekwik Classes